Vinted – Too Many

Client Vinted
Campaign Too Many
We all own many clothes. Too many. Most of us end up wearing just a couple of items on a weekly basis. The clothes that you keep in your closet might consist of someone’s future favorite piece to wear. Why not sell it?
Vinted - Too Many
Visualizing the reality of overconsumption

This global campaign visualizes just how many clothes we all own and makes people aware of their fashion habits. But best of all; it gives people a way out, by selling their clothes on Vinted. Through more than 111 assets and 7 translations, this campaign is out to reach more Vinted users, so together we can give our clothes a more fitting future.

International production, local post-production

We worked together with Barcelona-based director Fabio de Frel and shot the video and photography content in Cape Town, South Africa. With a crew of 74 and a talent list of 34, it was one of Vinted’s biggest productions to date.

We worked together with a global team, consisting of 15 nationalities and are proud to present you with the end result. The edit and all post-production were done locally at the Wolfstreet headquarters in Amsterdam, including editing, grading, compositing, and motion design.

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