Vinted – Too Many

Client Vinted
Campaign Too Many
Departments
Creative
Production
Post-production
We all own many clothes. Too many. Most of us end up wearing just a couple of items on a weekly basis. The clothes that you keep in your closet might consist of someone’s future favorite piece to wear. Why not sell it?
Vinted - Too Many
Visualizing the reality of overconsumption

This global campaign visualizes just how many clothes we all own and makes people aware of their fashion habits. But best of all; it gives people a way out, by selling their clothes on Vinted. Through more than 111 assets and 7 translations, this campaign is out to reach more Vinted users, so together we can give our clothes a more fitting future.

Hybrid production, maximum impact

For the campaign, we implemented a hybrid production approach, maximizing efficiency and impact across multiple shoot days. By running multiple units simultaneously, we captured content for TVC, social, stills, and performance marketing in one streamlined production, ensuring the best use of available shoot time and budget. All post-production was handled at Wolfstreet’s headquarters in Amsterdam, where our in-house team managed the edit, grading, VFX, and motion design, ensuring a seamless and high-quality final assets.

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